I am a content writer and I do not use a lot of big words to communicate. My vocabulary is quite simple and most eight-year-olds can comfortably read my writings. However, I have a colleague who uses a lot of big words. Remember, Akeelah and the Bee? I think he gets spelling lessons from that movie. Sometimes, I feel intimidated by his vocabulary and I think our boss may get rid of me to adjust to the economy. In fact, I sometimes think our clients prefer his articles to mine.
Ini, what do I do? Please advise me.
You are a courageous person and I’ll tell you why. It takes bravery to admit you need help and even more, to admit to having not-so-good feelings. Thank you for trusting me to help you.
In replying your question, I’ll ask you, Would you rather influence a select few by your writings or would you like to make far-reaching impact each time you write? I bet your response would be to influence more people, right? You didn’t say whom your target audience is but I’ll give you these three tips:
- Write with your readers in mind.
When your motive is to satisfy your readers, you will choose the right words and writing style for them. If you are addressing a select few, by all means use their jargon sparingly but if you are addressing a mixed audience, use everyday vocabulary.
- Celebrate your uniqueness.
Instead of focusing on your colleague’s writing style, I suggest you find yours, develop it and make it so damn good that your readers will fall in love with your words. Just be the best version of you and soon, you’ll have others envying you.
- Ask for feedback. Yep!
Walk up to your boss and ask his honest assessment of your writing. When you write your articles, ask your readers for their thoughts. Doing these will help you realise your strengths and show you areas you can improve.
I trust this has helped you. I look forward to hearing from you soon.
Dear reader, what do you think? Do you have any more writing tips for Soji?